A custom wedding website that elevates your aesthetic and upgrades guest experience
❤
A custom wedding website that elevates your aesthetic and upgrades guest experience ❤
Unexpected, indulgent, and unforgettable
You’re hosting a once-in-a-lifetime event – why settle for a website that screams every-wedding-ever? If the templates out there make your formal wedding feel business casual, it’s time for a website worthy of your taste.
You’ve spent months curating
the perfect wedding aesthetic
So why on earth would you let a clunky, cookie-cutter website dilute the entire experience? Your wedding deserves a digital presence that stuns as much as your venue, stationery, and champagne selection.
Your’re so over:
Settling when you want exceptional *
Templates that look a decade old *
Feeling like your wedding is bitchin’ IRL but flatlining online *
What’s out there simply isn’t cutting it. That’s the problem.
You want a wedding website that not only functions — it elevates. One that extends the aesthetic you’ve worked so hard to curate and gives your guests an immediate, "Oh, this wedding is gonna be good" moment.
A digital extension of your hosting style,
not an afterthoughtYou’re craving…
Details that feel intentional, personal, and magazine-worthy’
A site that finally matches your stationery and your standards
A seamless guest experience’
No more “What time is cocktail hour again?” texts blowing up your phone
Built-in privacy, no ads, and full creative control’
No branded promotions, no affiliate links, no data games
Your wedding, your way*
You know, a website you’re proud to flaunt — the kind that makes guests excited for what’s next
Request your complementary creative strategy call today
Did you know…
87% of couples created a wedding website to provide guests with details
Drag the flowers to reveal some interesting facts
Experiential features
are a key developing trend
80% of couples now opt for online RSVPs
Personalized graphic design
is a strong leading trend
100%: number of free wedding websites mining your data. Don’t believe us? Check their privacy policies.
The data doesn’t lie
People hate the available wedding website options but need a wedding website.
They want something personal, polished, and private. Which is exactly why I launched a bespoke wedding web design service — so you can check a major task off your list with confidence.
This one-on-one experience
is the only way to land a truly custom wedding website tailored to your exact specifications using my proprietary framework for
a digital presence that’s both
functional and beautiful
By the time your site is live
You’ll waltz away with…
OneA wedding website that actually matches your vibe. Crafted with an unparalleled level of intentional detail from top to bottom.
twoCohesive, editorial-level branding from save-the-date to “I do.” Guests will feel the through-line of your big day before they even touch a signature cocktail.
threeA touchstone boosting excitement and anticipation. Every detail— the dress code, accommodations, and registry—is effortless to find.
that helps couples showcase their weddings with clarity and cosmopolitan flair
Meet the made-to-measure experience
Request your complementary creative strategy call today
Your Story, elevated
Ready to finally exhale knowing your wedding website matches the level of taste, thought, and heart you’re pouring into your event? This is where your vision becomes an online experience your guests will remember.
Say “adios” to generic templates and compromises
The Black Tie Optional
Bespoke Wedding Website
Let’s use a design strategy built to mirror your wedding, not a copy-paste ad hoc attempt pulled from the internet’s freebie pile
We’ll turn your email convos, screenshots, and Pinterest boards into a seamless, editorial-level celebration looking worthy of your inspiration
Guest-friendly systems will answer questions before they’re asked—no more fielding a million texts about parking, attire, plus-ones, or even the weather
how it worksA process known for being collaborative, personal, and exclusive*
one
An intimate prelude
We’ll hop on a call to discuss the details and dream big
Two
Personalization is key
You focus on what matters while we design behind the scenes
Three
Pop the Perignon
You won’t be able to stop flaunting your finished site
Maybe you’re wondering,
“Are there other ways to bring my vision to life?” Sure, you could:
Use a template builder
(like Zola, The Knot, or Joy)
Spend: $0 - $300
Reality Check: Inexpensive, but also limiting and invasive
Hire a standard web designer
Spend: $2,000 - $5,000
Reality Check: You’ll get a website… but probably not a wedding website
Work with a developer & designer
Spend: $6,000 - $17,000
Reality Check: Congratulations, you’re now a project manager
…Or you could choose the seamless, fully in-house
BTO Experience
Included in the bespoke package*
A full website
Including a homepage, schedule, accommodations, registry, FAQs, RSVP, and our story
RSVP set up
Form submissions are sent to a designated email
or a Google Sheet
Privacy control
Password protection & SEO blocking
Custom domain registration
A memorable URL for guests to easily come back to
A unique QR code
Can be included in STDs and invites for quick access
Couples typically invest $10,000 - $15,000
Request your complementary creative strategy call today
Please note:
luxury lives in the detailsDue to the intricate nature of this process, I only take on a few bespoke clients per quarter to ensure the highest level of service
Our Premier Satisfaction Standard
We’ll deliver a polished, high-touch design experience with structured feedback rounds to ensure your site reflects your aesthetic, vision, and event style. You’ll always know what’s coming next, what’s included, and how your final site will look —
no surprises, no compromises.
I’m Maud
& I created Black Tie Optional to solve a glaring gap in the luxury wedding market
With extensive training in storytelling, design, and events, I realized couples needed a solution to a distinctly modern problem. Beautiful, functional, private wedding websites shouldn’t be hard to find — and now, they’re not.
I’d love to help you design the wedding website of your dreams
A bespoke wedding site
is for you if…*
You’ve spent months curating your wedding vibe and refuse to let a mediocre website crash the party. You care deeply about cohesive visuals, intentional details, and elevated guest experiences.
You’re juggling careers, vendors, families, and possess zero interest in DIY chaos. You want a polished site delivered with white-glove service and an expert eye. Ease, elegance, and expertise? Yes, please.
You’re designing a wedding evoking an editorial feel. Your website needs to match the energy of your stationery, venue, and florals. You want something timeless, personal, and genuinely unforgettable.
If it’s not stunning, seamless, &
stress-free… it’s not happening
FAQs
You popped the question, I’ve got the answers
Curiosities, Queries, & Champagne Problems
-
We just don’t think we can pay that right now. Is there a payment plan?
There are two payment options for our bespoke service: 100% in full up front or three layaway payments. If it’s still too much out of pocket, we understand — BTO also has a DWY service for our templates.
-
What are the tech requirements? What if we’re not tech-savvy?
The whole enchilada is done on Squarespace - the design, domain, and service are all run through the platform. BTO takes care of all of it, though. No need to lift a finger!
-
What kind of support is available after the site is live?
We offer the “Happily Ever After Warranty” once our design services are complete. This is excellent coverage for continued maintenance and live monitoring for your big day.
-
How much should we budget for a custom wedding site?
BTO clients typically invest between $10,000 - $15,000 for their sites.
-
What materials are required from us?
Your stationery, inspiration, key dates, guest info, registry details, photos of the couple, and any must-have features. No worries, we’ll prompt you when the time is right.
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How customizable is “custom”?
Down to the pixel. Colors, layout, typography, animations, flow, guest experience. All of it is tailored to your theme, stationery, and personal taste.
-
How much time until our site is ready?
Once your project is on the books, it typically takes 4–6 weeks depending on complexity, revisions, and your speed in providing copy and details. Priority production upgrades are available in select circumstances.
-
Can we make changes after the site launches?
You’ll be handed the keys to the digital kingdom after your site goes live. Additionally, we offer a “Happily Ever After Warranty,” which includes our services for making updates to any copy or links after the launch date.
-
How are RSVPs handled?
You have two options - we can set up a Google Sheet for you or all RSVPs submitted can be sent directly to someone’s inbox.
-
How private is our data?
Extremely. We never share or sell your info, ever. Our products are free from trackers and affiliates. Each website comes password-protected as a default and SEO is turned off, so strangers can’t find your details with a quick search. Privacy and security are two of our greatest concerns.
-
Will this website work on phones?
Absolutely. Most guests view wedding websites on mobile first, so your design is optimized for the most popular screen formats from the start.
-
Can you add special features?
Oooh what do you have in mind? We love a challenge and getting our hands dirty in the creative process. Share with the class, we want to know your big ideas!
Your wedding will be exceptional,
don’t let your website be ordinary
Sure, there are other options
But none offer the cohesive, in-house experience BTO provides. Let’s hop on a call and bring your vision to life.
Request your complementary creative strategy call today
